In a small town like Muskogee, word of mouth has always been powerful. Today, that word of mouth happens online — on Google, Facebook, and review sites.
Your online reputation can make or break your business. Here's how to take control of it.
Why Reputation Management Matters
Most customers read reviews before choosing a local business. A few negative reviews at the top of your profile can cost you dozens of customers. But more importantly, a strong collection of positive reviews can bring in customers you never would have reached otherwise.
Monitoring Your Reputation
Set up Google Alerts for your business name. Check your Google Business Profile weekly. Respond to reviews — every single one.
Handling Negative Reviews
Don't panic. A negative review handled well can actually build trust. Here's the formula:
Encouraging Positive Reviews
The best defense against negative reviews is a steady flow of positive ones. Implement a simple review request system (we covered this in detail in our review guide) and you'll naturally build a strong reputation.
We Monitor This So You Don't Have To
Through our Custom Insights program, we track your online reputation across platforms and alert you when action is needed. You focus on serving customers; we'll help protect your reputation.